A homegrown brand that entered the retail scene 30 years ago in July 1990. We currently command a 40% share of modern trade.
We serve an average of 6.6 million customers in a month. They know that each time they walk through our doors, they can trust us to deliver on Freshness, Quality, Variety, and Affordability. No surprises, just authentic Kenyan hospitality.
Our greatest pride and joy is that with every support accorded to us as a brand, we grow our contribution to the Kenyan economy by supporting industries and farmers and creating jobs directly and indirectly.