NAIVAS OPENS 9TH OUTLET IN THE COASTAL REGION AND 94TH COUNTRYWIDE

Mombasa, 17.05.2023 Kenya’s number one retail chain, Naivas Supermarket will be opening doors of
its newest outlet in the Bombolulu suburban of Mombasa City on 19th May 2023. The new store will
be the supermarket chain’s 9th in the coastal region and 94th branch countrywide as the retailer
edges closer to being the first supermarket chain in the country’s history to hit triple digits in branch
network.
The outlet is in Bombolulu at Petrocity along Mombasa- Malindi Road covering 5,000 square feet of
trading space. As has been the culture of every branch opening, Naivas intends on living up to its
brand promise; saves you money, by ensuring shoppers enjoy exclusive sales offers to residents of
the greater Bombolulu area.
“We are making a grand return to the coast region thanks to the overwhelming support of the local
community that has seen the success of the 8 branches we already have in the region. This to us is a
significant store opening as it heralds our expansion plan for the coastal region this year and our first
neighbourhood store in the region,” said Willy Kimani, Chief Commercial Officer, Naivas. He went on
to add, “As always, our commitment is to Kenya and this new development is informed by the needs
of the Bombolulu shoppers as informed by research and insights into the region.”
“The new outlet, though an express store format, has a well thought out product range promising a
world class shopping experience that has now become akin to the naivas brand. We achieve this not
only by superb product offering but because we have identified who our customers are by
continuously studying and understanding their needs since retail is detail and delivering it all with the
unmistakable Kenyan hospitality,” he concluded.

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